What MAHI Index measures
MAHI Index measures whether AI systems can identify, verify, compare, and cite a local business. CitationIQ™ is one component metric inside the framework. Share of Model measures how often a business is named across relevant prompts. AI Recommendation Gap measures the distance between a business and competitors that AI systems name more often.
The counter-position is direct: one-off prompt screenshots are not measurement. MAHI Index exists because AI visibility needs repeated probes, source review, and dated deltas.
How CitationIQ fits inside MAHI Index
CitationIQ™ is the scoring methodology inside MAHI Index. It measures how often, how accurately, and with what source strength AI systems surface a business. It is not the parent framework.
That hierarchy matters for entity clarity. MAHI Index is the container. CitationIQ is one metric in the container.
What MAHI Index does not promise
MAHI Index does not guarantee a ChatGPT recommendation, a fixed ranking, or a specific citation count. It gives a baseline, identifies gaps, and creates a repeatable way to measure change.
What's Next
We are expanding MAHI Index documentation as first-party measurement windows close. Results and label changes will be logged on /whats-next.
Common questions
Is MAHI Index the same as CitationIQ?
No. MAHI Index is the parent framework. CitationIQ is a component metric inside it.
Who created MAHI Index?
Kristina Shrider created and maintains the framework for Market Disruptors Agency.
What business problem does MAHI Index solve?
It replaces single-prompt screenshots with repeatable AI visibility measurement across platforms.
Can MAHI Index prove a tactic worked?
It can show before/after deltas when the prompt set, date range, and platforms are documented.
Publication checks
PASS - Named author byline with ORCID
PASS - Visible updated date
PASS - Primary source in the first 200 words
PASS - First-party observation included
PASS - Counter-position included
PASS - 3 to 5 Q&A blocks in body text
PASS - DefinedTerm schema included
PASS - Article schema included
PASS - Publisher references global Organization @id
PASS - No outcome guarantee
PASS - Internal link to /whats-next
PASS - Specific image alt text